{"id":24160,"date":"2019-07-25T09:05:31","date_gmt":"2019-07-25T09:05:31","guid":{"rendered":"https:\/\/arisglobal.com\/bkp-site\/?p=24160"},"modified":"2019-07-25T09:05:31","modified_gmt":"2019-07-25T09:05:31","slug":"speed-of-delivery-medical-affairs-challenges-active-use-automation-still-in-early-stages","status":"publish","type":"post","link":"https:\/\/www.arisglobal.com\/blogs\/speed-of-delivery-medical-affairs-challenges-active-use-automation-still-in-early-stages\/","title":{"rendered":"While \u201cSpeed of Delivery\u201d Tops the List of Medical Affairs Challenges, Active Use of Automation Is Still in the Early Stages"},"content":{"rendered":"

On June 18th<\/sup>, 2019, ArisGlobal presented the webinar<\/em> \u201c<\/em>Effective Automated Content Management Strategies for Today\u2019s Successful Medical Information Managers<\/em><\/strong><\/a>.\u201d When polled, 40% \u00a0of attendees rated \u201cspeed of delivering information\u201d as their top challenge, yet only 13% have adopted automated component authoring to help remedy the situation. That and other interesting insights are shared in this first of a two-part blog series.<\/em><\/p>\n

Nearly two years ago, ArisGlobal published a \u201cMobility and Medical Affairs<\/a>\u201d blog that kicked off with a quote from Bain & Company\u2019s <\/strong>June 2017 industry brief<\/strong><\/a>: \u201cThe most competitive pharma companies in the coming decade will be masters of data and digital technologies<\/em>.\u201d<\/p>\n

That quote remains just as true today as it did in 2017. Today\u2019s pharmaceutical and medical device consumer\/ patient is digitally savvy and has higher expectations for quick responses to their queries. Physicians are now becoming less reliant on sales representatives and are turning to more scientific sources of information. These and other factors are placing a lot of pressure on medical information (MI) teams to provide accurate and timely responses at greater speed.<\/p>\n

What is your top percieved challenge when it comes to managing your medical affairs content?<\/h4>\n

SPEED OF DELIVERING INFORMATIONVERSION CONTROLCONTENT DISSEMINATIONGLOBAL CONSIDERATIONOTHERS<\/p>\n

Given this reality, increasing volumes in calls by patients, healthcare professionals (HCPs) and other stakeholders are on the rise and likely to continue as product launches, new communication channels, and other factors of our modern age continue to unfold. While standard response documents (SRDs) are commonly used to help create consistent responses, they require authoring, review, approval, distribution, maintenance, version control, and often need to be translated into local languages, all of which exponentially multiplies the effort involved.<\/p>\n

Automated content management can help streamline, enable workflow-driven capabilities, component authoring, and more throughout the creation, management, and distribution of SRDs \u2013 all areas where ArisGlobal has been working closely with top customers to advance. Yet, when webinar attendees were asked to what extent they have already adopted component authoring for SRDs, nearly 13% were fully implemented while nearly 19% were in progress. At just under 69%, most attendees are still holding back on this effort, but in another year\u2019s time these percentages will most certainly increase as MI departments become more knowledgeable for how automation can ease the complexity of medical information processes.<\/p>\n

Have you adopted component authoring for standard response documents?<\/h4>\n

NOIMPLEMENTATION IS UNDER PROGRESSYES, FULLY IMPLEMENTED<\/p>\n

In our concluding blog, to be published next week, we will share what we think are the necessary functionality today\u2019s content management system needs to provide, especially with the move to self-service. If waiting until then is not ideal, view the on-demand webinar<\/a> and read our article, \u201cThe Role of Artificial Intelligence Within Pharmacovigilance and Medical Information<\/a>.\u201d<\/p>\n

Request a Demo<\/h2>\n","protected":false},"excerpt":{"rendered":"

On June 18th, 2019, ArisGlobal presented the webinar \u201cEffective Automated Content Management Strategies for Today\u2019s Successful Medical Information Managers.\u201d When polled, 40% of attendees rated \u201cspeed of delivering information\u201d as their top challenge, yet only 13% have adopted automated component authoring to help remedy the situation. That and other interesting insights are shared in this first of a two-part blog series.<\/p>\n","protected":false},"author":27,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[],"class_list":["post-24160","post","type-post","status-publish","format-standard","hentry","category-blogs"],"acf":[],"yoast_head":"\nWhile \u201cSpeed of Delivery\u201d Tops the List of Medical Affairs Challenges, Active Use of Automation Is Still in the Early Stages | ArisGlobal<\/title>\n<meta name=\"description\" content=\"Learn how automated medical content management can help streamline, enable workflow-driven capabilities, component authoring, and more throughout the creation, management, and distribution of SRDs in medical affairs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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